09 Aug 2024
To ensure your business achieves growth milestones, having a solid strategy is key. First, hire the right team. Paul May, CEO of BuzzStream, emphasizes the importance of a rigorous hiring process to find and retain the right talent, providing them with the necessary support to succeed. Extensive interviews, reference checks, and internship programs can help secure top candidates.
Next, any plan is better than none. Inspired by Peter Thiel’s advice, it's crucial to have a growth plan, even if it’s not perfect. Avoiding planning altogether may hinder your company’s potential. Additionally, narrowing your focus is vital. John Turner, CEO of Usersthink.com, advises concentrating on core products and excelling in them before expanding.
Understanding your market is another critical factor. Seth Shaw, former CRO of Wrike, stresses the need for a data-driven approach. Knowing your market and customers ensures your growth strategies are effective. Lastly, Martin Senn, founder of Davinci Virtual Office Solutions, suggests self-funding as long as possible to maintain control and avoid external interference that could disrupt your growth trajectory.
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