Dubai Outlet Reinforces Jaquar Group's Ambitious Business Approach

05 Oct, 2023

Dubai Outlet Reinforces Jaquar Group's Ambitious Business Approach

India's Jaquar Group, a renowned provider of bathroom and lighting solutions, is embarking on an ambitious journey to double its revenue within the UAE market in the coming two years. This formidable objective was unveiled by Sandeep Shukla, who serves as the General Manager and Head of Marketing Communication at Jaquar Group, during a conversation with Gulf News, held at the inauguration of the striking Jaquar World Showroom in the vibrant city of Dubai.

With unwavering confidence, Shukla expressed the company's belief in its capacity to accomplish this impressive revenue milestone within the relatively short span of 18 months. He attributed this anticipated growth to the thriving collaborations forged with prominent local builders who have come to deeply appreciate Jaquar Group's unparalleled product quality and diverse offerings. In Shukla's words, "Today, you name a builder, and we are working with them. There is great appreciation for our products."

Yet, Jaquar Group's success story in the UAE market isn't solely reliant on the excellence of its products and the elegance of its showrooms. The company has strategically devised an extensive and multifaceted marketing plan. Adopting a holistic 360-degree marketing approach, Jaquar Group has left no stone unturned in its efforts to promote the Jaquar World brand. This encompassing strategy traverses a variety of mediums, including traditional print media, eye-catching outdoor advertising campaigns, engaging radio spots, and even the allure of the theater.

Underlying Jaquar Group's dedication to the UAE market is a profound acknowledgment of its paramount importance. Shukla elaborated on this point, emphasizing, "Apart from our home base in India, the UAE holds a special place as one of our biggest and most strategically vital markets." He further illuminated how the company has become a recognized and respected brand in the region over nearly a decade of dedicated presence. Shukla pointed to Jaquar Group's recent investments in state-of-the-art showrooms throughout the UAE as clear evidence of the company's unwavering commitment to further strengthening its foothold in this key market.

In summary, Jaquar Group's ambitious pursuit of doubling its revenue in the UAE market within the next two years is underscored by its unwavering commitment to quality, its synergistic partnerships with local builders, and its comprehensive marketing strategy. As the company continues to innovate and expand its presence in the region, it is poised to make significant strides towards achieving its impressive growth target.