Cutera Partners with Loreal for SkinCeuticals Distribution in Japan

01 Aug, 2024

Cutera Partners with Loreal for SkinCeuticals Distribution in Japan

Cutera, Inc., a leading provider of aesthetic and dermatology solutions, along with its Japanese subsidiary, Cutera KK, has announced a strategic partnership with Loreal Japan Co. This collaboration aims to exclusively promote, market, sell, and distribute select SkinCeuticals products to medical and physician-led clinics in Japan.

The agreement highlights Cutera's commitment to expanding access to high-quality skincare solutions tailored for medical clinics and their patients. Brent Hauser, Cutera’s International President, expressed excitement about the collaboration, emphasizing the goal of bringing SkinCeuticals' renowned skincare innovations to aesthetic providers in Japan.

The initial term of the partnership will span three years, with options for renewal. Loreal Japan Co. will provide comprehensive marketing and advertising support to boost the visibility and reach of SkinCeuticals products within the medical community. This collaboration strengthens Cutera KK's position in the Japanese aesthetics market by leveraging its established network and expertise in medical aesthetics.

Hauser also noted the potential for accelerating SkinCeuticals' growth in Japan, utilizing Cutera KK's strong presence and Loreal's global skincare expertise. Cutera plans to introduce the SkinCeuticals product line in Japan during the fourth quarter of this year, with the financial impact of the distribution agreement expected to be immaterial in 2024.