Toyoda to Lead Japan’s Automobile Business Amid Tariff Turmoil

22 May, 2025

Akio Toyoda, chairman of Toyota Motor Corp., is set to become the new chairman of the Automobile Business Association of Japan this June. The association, a comprehensive organization representing the automotive, petroleum, and non-life insurance industries, plays a key role in coordinating the future of Japan’s transportation and mobility sectors.

Toyoda’s appointment comes at a crucial time, as Japan’s ruling parties prepare to review vehicle-related taxation starting this autumn. In his new role, Toyoda is expected to help steer multiple industries through mounting challenges, including the impact of U.S. tariff policies on the automobile sector and the global slowdown in electric vehicle growth. His leadership will also be central in formulating united tax reform proposals from the association’s diverse member organizations.

Takeshi Uchiyamada, Toyota’s former chairman, currently holds the chairman post. Toyoda is expected to take over the leadership after the association's general meeting. This transition continues a family legacy, as both his father, Shoichiro Toyoda, and grandfather, Kiichiro Toyoda, have served in similar capacities, with Kiichiro being the first chairman of the association’s predecessor body.

Founded in 1946, the Automobile Business Association of Japan aims to foster cooperation among related industries to drive economic and industrial growth. Member organizations include the Japan Automobile Manufacturers Association, parts suppliers, importers, the Petroleum Association of Japan, and the General Insurance Association of Japan. The group’s core mission involves unifying and advocating for tax reform across these interlinked sectors.

Toyoda’s role will be particularly critical in navigating policy discussions and trade tensions while promoting innovation and sustainability in Japan’s automobile business landscape. As he assumes leadership, industry stakeholders anticipate a strong push for reform and resilience amid evolving global and domestic economic pressures.

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